Review
That was the IFOY AWARD 2020

 

The IFOY AWARD 2020 was the most successful ever. The number of reporting media has increased from 360 to 439, the media coverage of online reporting has increased nine times from 90 million to 814 million. A total of 3046 media sources were counted. In the previous year, the total was 2756, an increase of around ten percent.

This enormous increase is mainly due to increased social media and online activities of the media in general and of the IFOY AWARD itself. The IFOY QUIZ, videos, postings or the IFOY MGZN in English and German - the echo was remarkable. The intensification of our IFOY Asia network, including our new Chinese juror Ying Xu and our digital award ceremony, also bore fruit. Nearly 1000 spectators attended the ceremony live online.

In addition to IFOY MGZN, which was read 20,000 times in just six months, the TEST CAMP Intralogistics had its premiere in 2020. 50 decision-makers from industry, trade and logistics services were there live and had the opportunity to test the best intralogistics innovations of the year hands-on live in Hannover.

Preparations for IFOY TEST DAYS 2021 and TEST CAMP INTRALOGISTICS are already in progress. With 100 VIP tickets for B2B visitors, we have doubled our capacity for these events due to the great demand - of course in compliance with the current Covid 19 hygiene regulations -. The TEST CAMP Intralogistics enables logistics decision-makers to test products, equipment and general product information of the companies that made it to the IFOY finals and present nominated vehicles and solutions from the current but also from previous years.  The registration opens soon.